History

I began selling online in 2016 from a desire to honor God. Reading through the Bible for the first time that year, the "The Parable of the Talents" passage jumped out at me. I was convicted to make more out of what I had been gifted over the years from family and relatives.

I wasn't thinking about starting a business but was trying to be faithful with what I had.

Matthew 25:14–30

At the time, I was racing in cross country mountain biking with the NICA league. My dad often purchased maintenance parts in bulk to save costs, and I started by selling some of those spare parts on eBay. I transitioned to selling on Amazon as well in 2018, and my business has continued to grow by God's grace and as I seek to improve what we offer.

I continued to race, and with knowledge of the industry, I found a niche in bicycle bleed kits.

Six Sigma Ranch, NorCal Race #5, April 2017

BleedZone emerged out of our primary product line – maintenance bleed kits for hydraulic disc brakes, and Hold Fast Cycling was acquired in 2024. We are dedicated to providing the highest quality bleed kits with exceptional customer service.

If you have any comments or concerns about our products, just shoot us an email: support@bleedzone.com. We are always happy to answer any questions!

Happy riding!
- Libbi Wu, founder of BleedZone